Oui Creamy.
General Mills
What would you do with a moment just for you? Enter Oui Creamy. A new, indulgent yogurt line made with whole milk, real chocolate shavings and real fruit.
The challenge: Frame Oui as a yogurt that’s light & approachable enough for consumers to enjoy every day (a.k.a. not a dessert) but also luscious & creamy enough to be worthy of a special moment all for themselves.
Includes: Pre-roll • Social • Digital video
Creative director Tess Nyberg / Designer Marie Zimmerman